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One of the key points with any kind of web hosting is the price. This kind of market is very competitive nowadays, so if you see a web host offering a package that would suit you that really seems too good to be true, that may not necessarily be the case. You need to examine exactly which services are offered within that package and see how many of them you really need before making a final decision.
Internet Marketing & SEO
The one big advantage of SEO is that you can tackle it bit by bit, concentrating on one area at a time and building your knowledge as you go along. Some areas are easier to get a grasp of than others, so it's probably best to leave meta tags and other html elements until you have a bit more knowledge and confidence to build on.
Some of the top performing ISP providers in the business today are Comcast, Charter Communications and Cox Communications. All of these have services designed to appeal to the business user as well as the home user, so you should see what is available in your area and see how the three companies stack up when figuring out which one will be the fastest for your needs. Look at Cogent Services as well - it has consistently ranked very highly for business.
A well designed website also has the ability to make people stay on it for much longer. If it's easy to browse round then people are likely to do so, and that can mean more sales for you. Good navigation is crucial to a good website - if you don't have it even the best website can fall down as people get frustrated and go elsewhere instead of struggling to find what they're looking for.
The most obvious one that immediately comes to mind is the shopping cart. This allows visitors to your website to browse the site and place items they like into their shopping cart (or basket). The cart will update every time they place a new item into it, displaying the correct number of items and the total each time. The visitor can then carry on shopping, and if they wish they can save the contents of the basket, leave the site and return later to carry on.